
If you have a tweenage son you know what I'm talking about! You are just as likely to have the scent of Axe or Tag wafting through your home as you are Febreeze! I tell my son he reminds me of the character PigPen from the Peanuts cartoons with the "cloud" surrounding him, except it isn't dust....it's body spray!
Overuse of these body sprays can also be a problem for kids with allergies and/or asthma. Last year, my son told me that one day there was such a haze of body spray in the boys' locker room that one poor little boy had a terrible asthma attack and had to be sent home. I can only imagine that all of the scents could mean problems for teachers with allergies as well. Will body sprays be against school policy soon?
Is anyone else smelling "big profits" here? I did a research paper many moons ago in college about the media and how heavily marketing is aimed at children. But just how young can the deodorant/body spray manufacturers go? Well, Disney jumps on the bandwagon, with their new fragrance line marketed at boys from 4 - 11 years old. I found this article, from Shaping Youth, particularly interesting.
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